In the 1980s, to get a better reception, brazilians put Bombril on their TV antennas as it was believed to improve the broadcasting signal reception. And now Stranger Things fans can have a sneak peek on what’s coming next season by doing the same with their mobile phones.
The platform developed for Netflix, contains exclusive video content that allows you to tune in to new tracks and scenes from the third season. To watch, fans need to download the “Stranger Antenna” app and place a steel wool on the back of their mobile phones.
In this AKQA project, Webcore helped in the production of technology and also developed the website where you can learn more about the application and download it.
The project won 1 Gold Lion in the Mobile category: Technology > Innovative Use of Technology and 1 Silver Lion in the Mobile category: Apps & Games > Brand-led Mobile Apps at Cannes Lions 2020/2021.