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My Game My Name

Online harassment is a serious problem, which is still very common today, Vivo and Africa agency was campaigning to change this game. Strong gamers were invited to play with female nicks, to feel firsthand what happens to women who play and share their experiences.

In addition, Webcore is honored to have contributed to the development of the site. Help publicize the movement and stop harassment! #MyGameMyName

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The project won two Cannes Lions in 2018: a Silver Lion in the Glass: The Lion for Change category and a Bronze Lion in the PR Lions > Social Community Building & Management category.